Nice to meet you
After ending my sport career as a national field hockey player in the Netherlands I attained my Bachelor’s degree as a Graphic Designer and started working as an User Experience (UX) designer.
Over ten years in business, I’ve had the chance to work on a variety of projects, both with companies and individuals. And currently I’m working as a strategic UX Lead (B2B) at KPN.
I love thinking strategic about how products and service can accommodate the current behaviour of your users. Your users are impatient. They’re probably distracted too. Keep it simple and beautiful, fun and functional. Clean aesthetics supported by a strong concept is what I stand for.